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The Keswani group has been in the rubber business since 1966, and more specifically, in the rubber hose business since 1990.
Shore Auto Rubber Exports Pvt. Ltd. was incorporated in 2003, to expand the product range, capacities, and also to make the "hose" business independent from the moulding business. The idea was to have two dedicated units within the company - one for Silicone hoses, and one for organic black rubber hoses in EPDM, NBR, CR, PVC-NBR, AEM, etc.