Busworld Brussels making a strong start
The 25th edition of Busworld will be held for the first time in Brussels.
The 25th edition of Busworld will be held for the first time in Brussels. The familiar location in Kortrijk had become (far) too cramped for the ever-increasing interest of manufacturers, suppliers, the press and the public. The decision to relocate to Brussels was obvious with the international airport nearby, the extensive hotel accommodation and public transport facilities. In addition, Brussels Expo offers ample space to offer all exhibitors the space they need, as well as the opportunity to grow even further. In short, Busworld Brussels is making a strong start.
On a total covered area of 79,000 m2 (approximately 60,000 m2 net) including 9 halls, 75 manufacturers are presenting 310 vehicles and 42 buses under the Atomium for test drives. In total there are 510 exhibitors from 39 countries. The top three will be led by 96 exhibitors from Turkey, 78 from Germany and 54 from China and no less than 150 new suppliers. Between the stands a red carpet of 5 km was rolled out!
"The city of Brussels is undeniably attracting more international attention," says Redgy Deschacht, chairman of Busworld Europe.
The transition from Kortrijk to Brussels went smoothly. Mieke Glorieux, director of Busworld: "With the exception of the location, the familial concept of Busworld did not change at all. Atmosphere is extremely important to us. ALMOST ALL OF OUR CLIENTS ARE friends. The familiar faces will also assist you in answering your questions. For assistance, Busworld continues to collaborate with Kortrijk Xpo, add to that the excellent reception of Brussels Expo and from day one we immediately felt at home here''.
As the area has grown, the number of exhibitors has grown and internationalisation has increased. Among the new participants is even MCV, the Egyptian bus manufacturer. The internationalisation is not only limited to manufacturers and suppliers, but the number of journalists has also increased exponentially. They come from all over the world. It is expected that more visitors from more countries will also visit Busworld. Mieke Glorieux: "Internationalisation started in the 1980s with the arrival of the Spaniards, followed by the Turks in the 1990s. After the Millennium, the Chinese made their appearance. After 2010, the Eastern Bloc and the Late-American and Asian countries followed".