SCANIA AND HIGER INAUGURATE PREMIUM BUS FACILITY
The new factory will exclusively build Scania Touring and Scania Higer dual branded high end buses and coaches. Scania and Higer started to cooperate in 2006. Ten years later, the cooperation has grown into a successful project, although it has developed differently from what we first thought it would be. Both parties expected that China would be the main market for this cooperation, but, as it has turned out, most of the joint products have been sold overseas.
“To date, we have sold close to 2,500 premium coaches to over 40 overseas markets and we are the leading exporter of premium coaches out of China,” says Scania’s President and CEO Henrik Henriksson. With the financial crisis in 2008, demand for high end coaches vanished in the Chinese market, a trend reinforced by the extensive investment in high speed trains over the following years. But with a growing and increasingly resourceful Chinese middle class, demand for long distance travel by high quality buses and coaches is on the rise again.
In partnership, Scania and Higer are the leading exporter of premium coaches from
China, and the new factory will strengthen that position, as well as sales of premium
coaches in the Chinese market.
The Scania Higer cooperation is purely a commercial partnership, where Higer provides bodybuilding expertise, while Scania supplies the chassis and the experience of international customer demands. Jointly with Higer, Scania ́s team of
stylists gives the coaches a distinct Scania character. The 250 factory workers in the new Suzhou facility will be working with the same efficient production processes, integrated quality stations and continuous improvements as there are in Scania ́s other production units for trucks and buses around the world. The current capacity of the new Chinese factory is 1,000 premium coaches per year, with a potential capacity for as many as 2,000.